Internal links
One of the keys to optimize the
contents of a professional or corporate blog is to do SEO on Page , that is,
include links that direct users to other website content.
The most technical definition of
the SEO on Page concept would be the following:
It refers to the optimization of
a web page to help the search engines and also improve the user experience.
Internal links is a necessary
practice because it makes it easier for search engines to verify the validity
or relevance of your content on the blog, although this also applies to the
case of external links to other websites (see the next section). and also
allows to get a better ranking in the search engines.
Something very important that you
must keep in mind is that internal links should always be useful and relevant
to the user, that is, the content of that linked page must be complementary to
the current page.
When you are going to write an
entry in your blog it is advisable to always include 1 or 2 internal links that
point to other content related to the subject, and it is recommended that
they are always configured to open in a
new window or tab.if you want search engine optimization services please click on this link: Search Engine Optimization Company in Lahore
In addition, there is also
another way to offer related content and reduce the percentage of bounce as is
the use of plugins such as:
- WordPress Related Posts
- Contextenual Related Posts
- Zemanta Related Post
Through this practice of internal
links you get to enrich the content and increase the time spent by users on
your website, because many users end up visiting more than one page on the site.
In my personal case I decided to
use the Disqus comment system to offer
related content at the end of each article, since I wanted to avoid the
opportunism of certain people who only left comments to enter their web address
and get a dofollow link.

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